Monday, February 9, 2009

new practice

I’ve decided I’m going to keep an email draft open on my desktop at all times at work all day, everyday. It won’t be work related. Or it might be, but at least it won’t have to be. The only rule is that there will be no rules. If It turns into a work email, which it often does, I’ll just make sure to open a new blank slate, so there’s always one there, ready for brain spillage. Call it time theft. I call it therapy.

It may be lyrics. A blog post. A letter to a friend. To Jaime. To Santa Claus. Whatever.

I think this one is turning out the be a blog post. That’s the joy of copy+paste. It may start in Entourage (or Outlook for you PCs), but it probably won’t stay there.

The goal is singular and simple: write more. No restrictions or red tape. Just provide a canvas and eliminate excuses.

And just to prove that this is the first one, I’m keeping my signature on the bottom. Call my work phone sometime just for kicks and giggles. Say hi and keep me in check on my new practice.

If you would not be forgotten as soon as you are dead, either write things worth reading or do things worth writing.
Benjamin Franklin

I think we can agree that Ben did both. Our turn.

- -
Eric Forsyth
Content Manager
Crispin Porter + Bogusky
o: 303.527.7009
m: 720.205.8567
f: 303.516.0227
eforsyth@cpbgroup.com

2 comments:

Sarah Stout said...

That quote by Ben Franklin (or Benny, as I like to call him) is one of my favorites. I love the idea of a creative outlet. I, too, have been trying to write more lately. I used to write daily for personal purposes, but have since been too busy. I'm working on bettering myself in that aspect. Sometimes creating new word combinations can change my outlook on a day or certain situations.

Anonymous said...

Eric,
First of all Santa Claus is spelled sans e. That's the movie not the dude. Second, I do the same thing, except I use a super cool program for the exact same porpoise (I mean dolphin...I mean purpose). It's called Journler. http://journler.com/ I use it for pretty much everything. Blogs, emails, inspirations, rants...